Bounce TV to Celebrate Black History Month Sunday Nights in February

Month-Long Tribute Includes The Color Purple, Miss Jane Pittman, Malcolm X, Glory, Raisin in the Sun, Documentaries and New Original Short-Form Series Featuring Andrew Young, Rep. John Lewis, Ludacris and Others

ATLANTA (Jan. 29, 2014) — Bounce TV (bouncetv.wpengine.com), the nation’s first-ever broadcast television network for African Americans, will honor Black History Month in February with a month-long programming tribute including some of the greatest African American stories, motion pictures and performances of all-time every Sunday night.

 

The tribute will also include a new original short-form series of vignettes featuring such influential African Americans as Ambassador Andrew Young, Representative John Lewis (D-GA), rapper, entrepreneur and actor Ludacris and others sharing their thoughts and perspective on famous African American figures as well as the films being featured.

 

Ambassador Young, who is among the Founding Group and Board of Directors of Bounce TV, commented, “Bounce TV celebrates the African American community every day of the year. At the same time, it is important as the country focuses on the contributions of African Americans to the advancement of civilization that we participate in a significant and meaningful manner. I strongly encourage people of all races and ethnicities to watch Bounce TV all year, but particularly in February.”

 

Sunday Nights in February

(All Times Eastern)

 

February 2:

Malcolm X (7:00 p.m.) Denzel Washington’s 1992 Academy Award®-nominated performance as the famous African American leader.

To Sir, With Love (11:00 p.m.) featuring Sidney Poitier’s memorable turn in this 1967 classic.

Rising From the Rails: The Story of the Pullman Porter (1:00 a.m.) which tells the story of the relatively unheralded Pullman Porters, generations of African American men who served as caretakers to wealthy white passengers on luxury trains that traversed the nation in the golden age of rail travel.

 

February 9:

The Color Purple (7:30 p.m.) 1985’s multiple Oscar® nominee including Best Picture chronicles 30 years in the life and trials of a young African American woman played by Whoopi Goldberg who won a Golden Globe for Best Actress.

The Jackie Robinson Story (11:00 p.m.) is a theatrical movie starring Robinson himself that showcases Robinson’s life, from youth, through his college career at UCLA, his time in the Negro Leagues and his pioneering experiences and career with the Brooklyn Dodgers.

A Defining Moment (1:00 a.m.) Examines the personal stories of four of the famed Tuskegee Airmen whose contribution to the civil rights movement helped pave the way for an historic event: The inauguration of the first African-American president of the United States.

 

February 16:

Glory (7:30 p.m.) The acclaimed tale of the Civil War’s first all-black volunteer company featuring Denzel Washington’s Oscar®-winning performance.

A Raisin in the Sun (10:00 p.m.) The 1961 classic starring Academy Award® winner Sidney Poitier and Claudia McNeil about a substantial insurance payment that could change a poor African American family’s future, for better – or for worse.

A Colored Life: The Herb Jeffries Story Story (1:00 a.m.) An honest, entertaining, and often humorous look at a charismatic personality who used his light complexion to survive — and thrive — in both the black and white worlds.

 

February 23:

Ghosts of Mississippi (7:00 p.m.) The critically-acclaimed story of the search for justice by the widow (played by Whoopi Goldberg) of slain Civil Rights leader Medgar Evers

The Autobiography of Miss Jane Pittman (10:00 p.m.) The iconic movie featuring the unforgettable performance by Cicely Tyson (EMMY® for Best Lead Actress in a Drama) in the title role as a black woman in the South who was born into slavery in the 1850s and lives to become a part of the civil rights movement in the 1960s.

The Good Fight: James Farmer Remembers the Civil Rights Movement (12:30 a.m.) The life of Freedom Rides founder and pioneer of the earliest sit-ins James Farmer, in his own words.

 

Bounce TV targets African American adults with a programming mix of original series, theatrical motion pictures, live sports, documentaries, specials, game shows and inspirational faith-based programs. Since its launch in 2011, Bounce TV has seen overwhelming success, with accelerated growth and expansion among station groups, advertisers and viewers alike. Bounce TV is seen in: 88 markets, including all of the top African American television markets; 89% of African American television homes; and 72% of the total television homes in the United States.

 

Contact:  Jim Weiss   (770) 955-1300   [email protected]

 

Bounce TV Kicks-Off 2014 with Best Performance in its History, Reinforces Position as #2 African American TV Network

ATLANTA (Feb. 4, 2014) — Bounce TV began 2014 where it left off in 2013: Continuing to rapidly expand viewership.

 

For the fourth consecutive month, the nation’s fast-growing and only broadcast television network for African Americans posted its highest-rated and most-watched month in its history in January. Bounce TV also reinforced its position as the number two network for reaching African American adults among Black-targeted networks beating TV One by 43% during Prime.

 

Bounce TV continued to build on its record-breaking December performance by posting solid January gains in Total Day and Prime. In Total Day, Bounce TV was up 11% in both Households and Adults 25-54. During Prime, the network posted increases of 9% in Households and 7% in Adults 25-54.

 

Bounce TV ranked 9th among all ad-supported cable in the Total Day delivery of African American viewers 18+ beating 96 ad-supported cable networks including OWN, AMC, TBS, TV Land, WE, Oxygen, CNN and TV One. During Prime, Bounce TV tied for #12 with African American viewers among all ad-supported cable finishing in front of 92 ad-supported cable nets including TBS, AMC, WE, TRU, TV Land and TV One.

 

Bounce TV targets African American adults with a programming mix of original series, theatrical motion pictures, live sports, documentaries, specials, game shows and inspirational faith-based programs. Since its launch in 2011, Bounce TV has seen overwhelming success, with accelerated growth and expansion among station groups, advertisers and viewers alike. Bounce TV is seen in: 88 markets, including all of the top African American television markets; 89% of African American television homes; and 72% of the total television homes in the United States.

 

Source: Nielsen, January 2014 Live+SD.

 

Contact:  Jim Weiss   (770) 955-1300   [email protected]