Bounce TV Grows Primetime A25-54 Delivery by +74%, A18-49 +67% in May, Only African American Network to Post YTY Growth

ATLANTA (June 2, 2014) – Bounce TV, — the nation’s fast-growing and only broadcast television network for African Americans, continued to rack up massive ratings and viewership gains in all key demographics across all dayparts in the just-completed May ratings period.

 

Highlights include:

• Primetime viewership increases of +67% in delivery of P18-49 and + 74% for           P25-54 compared to last year.

• Bounce TV continues to surge as the clear-cut #2 most-watched African           American-targeted network in television, posting gains of +65% in A.A. viewership           in Total Day.

 
Total Day Delivery of African-American Adults May 2014
 

• Ranked alongside all ad-supported cable networks, Bounce TV ranked 9th in the           delivery of African American Adults, beating BRAVO, OWN, WE, Lifetime, TBS,           Oxygen, TRU, TV One and 88 other networks.

 

• Bounce TV ranked 3rd in Time Spent Viewing for Total Day among all viewers 18-49           to continue to boast one of the most-engaged audiences in all of television.


Bounce TV targets African American adults with a programming mix of original series, theatrical motion pictures, live sports, documentaries, specials, game shows and inspirational faith-based programs. Since its launch in 2011, Bounce TV has seen overwhelming success, with accelerated growth and expansion among station groups, advertisers and viewers alike. Bounce TV is seen in: 88 markets, including all of the top African American television markets; 89% of African American television homes; and 72% of the total television homes in the United States.

 

Source: Nielsen L+SD May 2014. Prime (8p-11p). Time Spent Viewing 75% unification. 1-min qualifier.
Contact: Jim Weiss – (770)722-2142  [email protected]

 

T.I. (DISCUSSING STEVIE WONDER), TANK (ON MUDDY WATERS) AMONG POPULAR ARTISTS TO HONOR BLACK MUSIC MONTH ON BOUNCE TV

ATLANTA (May 29, 2014) – Bounce TV (bouncetv.wpengine.com) — the nation’s first-ever and fastest-growing broadcast television network designed for African American audiences – will celebrate Black Music Month in June with a new, originally-produced short form series featuring top contemporary recording artists talking about the music and contributions of some of the most iconic black performers, musicians and artists in history.

 

Highlights include:

• T.I. talking about legendary singer/song writer Stevie Wonder           

• Tank discussing “The Father of Chicago Blues” Muddy Waters          

• Sevyn Streeter on “The Queen of Soul” Aretha Franklin          

• August Alsina remembering the “King of Pop” Michael Jackson          

• R&B artist Algebra Blessett discussing the Matriarch of R&B Etta James          


The series will be seen throughout the month.

 

About Bounce TV

Bounce TV targets African American adults with a programming mix of original series, theatrical motion pictures, live sports, documentaries, specials, game shows and inspirational faith-based programs. Since its launch in 2011, Bounce TV has seen overwhelming success, with accelerated growth and expansion among station groups, advertisers and viewers alike. Bounce TV is seen in: 88 markets, including all of the top African American television markets; 89% of African American television homes; and 72% of the total television homes in the United States.

 

Contact: Jim Weiss – (770)722-2142  [email protected]