Bounce TV Our Way

Off The Chain Presents: Rodney Perry Becomes Bounce TV’s Most-Watched Original Ever

Network’s New Off-Net Series Acquisitions Start Strong, Help Fuel Primetime Gains

 

ATLANTA (Jan. 15, 2015) — The premiere telecast of Off The Chain Presents: Rodney Perry on Tuesday, Jan. 13th at 9:00 p.m. ET has become Bounce TV’s most-watched original to date. The telecast delivered 256K Households (+64%*), 138K A18-49 (+42%) and 162K A25-54 (+51%).

 

Off The Chain features some of the most hilarious African American comedians on the stand-up scene. Off The Chain Presents: Rodney Perry will encore Jan.18th and 24th with additional airings in February. For a complete schedule, visit Bouncetv.com.

 

The year is off to a roaring start for Bounce TV with ratings up across-the-board. On Jan. 5th, the network launched a new sitcom programming block of four popular off-network series leading into prime time: Roc (5-6:00 p.m.), The Parent ‘Hood (6-7:00 p.m.), A Different World (7-8:00 p.m.) and The Hughleys (8-9:00 p.m.) During its premiere week, the 5:00-9:00 p.m. block was up +26%** in HHs (144K), +51% in A18-49 (84K) and +26% in A25-54 (83K).

 

The outstanding performance of the sitcom block is helping to drive sizeable primetime gains: Bounce TV is up +21%*** in HHs (185K), +16% in A25-54 (115K) and +7% in A18-49 for the first two weeks of January.

 

Bounce TV targets African American adults with a programming mix of original series, theatrical motion pictures, documentaries, specials, game shows and inspirational faith-based programs. Bounce TV is currently seen in 90 markets, including all of the top African American television markets, 90% of African American television homes and 73% of the total television homes in the United States.

 

Bounce TV can be found online at, on Facebook, Twitter, YouTube, LinkedIn and Instagram.

 

Source: Nielsen L+SD

*Tuesday, Jan. 13, 2015 vs. 12/16/14-01/06/15 9p-10p Time Period Average

** M-F 5p-9p 01/05/15-01/09/15 vs. 12/08/14-01/04/15.

***Primetime (M-Su 7p-11p) |Jan. 2015-TD vs. Jan. 2014.

Contact: Jim Weiss – (770)722-2142  JWeiss@BounceTV.com

 

Bounce TV Posts Strongest Year in its History, Racks Up Impressive Double-Digit Viewership Gains In Prime and Total Day Households & Key Demos

Original Series Family Time is a Hit

 

ATLANTA (Jan. 2, 2015) – Bounce TV viewership continued to grow in 2014 as the nation’s first-ever and rapidly-expanding broadcast television network for African Americans posted the most-watched year in its history.

 

In Primetime viewership for the year, Bounce TV racked up tremendous gains in households and targeted sales demos with increases of:

 

In primetime viewership for the quarter, Bounce TV posted tremendous gains in households and key sales demos compared to 3Q13, delivering:

 

• +42% among HHs (159K))

• +22% among P18-49 (84K)

• +29% among P25-54 (94K)

 

On a Total Day basis, Bounce TV ended the year delivering 119K HHs, up +37% compared to 2013. The network also posted gains of 17% in A18-49 (69K) and +30% in A25-54 (78K).

 

Bounce TV premiered its most-watched original series to-date last year: Family Time finished its 10-week season in December with an average delivery of 150K HHs, 96K A18-49 and 108K A25-54.

 

Bounce TV was also the only African-American targeted network to grow viewership versus last year as the network cemented itself as the #2 ranked African-American targeted network in Primetime and Total Day Households, key sales demos and total viewership.

 

Bounce TV targets African American adults with a programming mix of original series, theatrical motion pictures, documentaries, specials, game shows and inspirational faith-based programs. Bounce TV is currently seen in 90 markets, including all of the top African American television markets, 90% of African American television homes and 73% of the total television homes in the United States.

 

Source: Nielsen L+SD BTV 2013 (April 2013-Dec. 13)

Contact: Jim Weiss – (770)722-2142  JWeiss@BounceTV.com

 

Bounce TV Acquires First Off-Net Series: Roc and The Parent ‘Hood from Warner Bros. Domestic Television Distribution, A Different World from Carsey-Werner, The Hughleys from Twentieth Television

Popular Shows to Form New Programming Block Starting Mon. Jan. 5

 

ATLANTA (Dec. 16, 2014) – In its first foray into off-network series acquisition, Bounce TV has landed the television rights to four shows in individual, multi-year licensing agreements announced today. In the deals, the nation’s first-ever and rapidly-expanding broadcast television network for African Americans acquires Roc (72 episodes) and The Parent ‘Hood (90 episodes) from Warner Bros. Domestic Television Distribution (WBDTD), A Different World (144 episodes) from Carsey-Werner Distribution and The Hughleys (89 episodes) from Twentieth Television.
 

The four popular series will be scheduled together to create a new line-up leading into prime time, with the network airing two episodes of each show back-to-back Monday-Friday starting at 5:00 p.m.* beginning Monday, January 5, 2015:

Roc                                5:00-6:00 p.m.

The Parent ‘Hood      6:00-7:00 p.m.

A Different World     7:00-8:00 p.m.

The Hughleys              8:00-9:00 p.m.

“Research shows that our rapidly-growing audience is hungry for great family-friendly comedy series. These four iconic sitcoms fit beautifully together and will further drive our already-robust ratings and viewership,” commented Jonathan Katz, Chief Operating Officer of Bounce TV.

 

The critically-acclaimed Roc aired on FOX and stars Charles S. Dutton as Baltimore garbage collector Roc Emerson and Ella Joyce as his wife. The Parent ‘Hood was part of the original Wednesday night lineup that helped launch The WB network; Robert Townsend and Suzzanne Douglas star. The multiple Emmy-nominated A Different World debuted as the #1 new show of its premiere season, staying at #1 in its time period for five consecutive seasons; Jasmine Guy and Kadeem Hardison head the cast. Based on D. L. Hughley’s real-life experiences, The Hughleys stars the comedian and Elise Neal as his wife who move their family from the inner to city to the Los Angeles suburbs with hilarious results.

 

Bounce TV features programming mix of original series, theatrical motion pictures, documentaries, specials and now off-net series. Bounce TV is currently seen in 90 markets, including all of the top African American television markets, 90% of African American television homes and 73% of the total television homes in the United States.

 

*All Times Eastern

Contact: Jim Weiss – (770)722-2142  JWeiss@BounceTV.com