Most Viewers Reached by a Single Telecast in Bounce TV History
ATLANTA (Aug. 5, 2015) – The series premiere of Premier Boxing Champions – The Next Round on Bounce TV on Aug. 2 was a knockout success.
The live event set a Bounce TV record for a single telecast in reaching 1.6 million unique viewers. The telecast averaged 333,000 Households and 459,000 total viewers between 9:00 p.m.-12:15 a.m., with a peak audience of 444,000 Households and 667,000 total viewers. This live telecast also delivered 255,000 Adults 25-54 and 195,000 A18-49.
Bounce TV aired an immediate encore of PBC – The Next Round after the live event and the two telecasts combined reached nearly two million unique viewers.
The network also streamed the PBC – The Next Round live on BounceTV.com which saw a usage increase of more than 300% on Sunday night. (Click here to watch the telecast.)
Bounce TV’s debut of PBC – The Next Round was also met with glowing media reviews, including: “Smashing debut” (Bleacher Report) and “The debut of PBC: The Next Round on Bounce TV was a success” (USA Today).
The inaugural PBC – The Next Round consisted of three exciting fights. The main event saw Juan Carlos “Baby Pacquiao” Payano (17-0, 8 KOs) defeat Rau’shee Warren (13-1, 4 KOs) in a close, 12-round split decision to retain his Bantamweight Title.
In the first bout of a four-man super welterweight tournament, John Jackson (20-2, 15 KOs) won a 10-round unanimous decision over Dennis Laurente (49-6, 30 KOs). The second tournament bout featured a hard-hitting fight in which Jorge Cota (25-1, 22 KOs) defeated Yudel Jhonson. The winners of this tournament, Cota and Jackson, will fight on PBC – The Next Round on Bounce TV in November.
Fred Hickman (CNN Sports, ESPN) hosted PBC – The Next Round, Fran Charles (NFL Network, MLB Network) called the blow-by-blow action and former Super Welterweight World Champion Austin “No Doubt” Trout provided insight and analysis.
PBC – The Next Round returns Fri. Sept. 18 at 9:00 p.m. (ET) with the schedule of fights to be announced shortly.
Bounce TV is carried on the broadcast signals of local television stations and corresponding cable carriage. Bounce TV is the fastest-growing African-American (AA) network on television and features a programming mix of original and off-network series, theatrical motion pictures, specials, live sports and more. Bounce TV has grown to be available in more than 85 million homes across 90 markets, 90% of African American television homes — including all of the top AA television markets. Among the founders of Bounce TV are iconic American figures Ambassador Andrew Young and Martin Luther King III. For local channel location, visit BounceTV.com.
Source: Nielsen L+SD 8/2/15 9p-3:30am. Google Analytics 8/2/15 vs. 8/1/15.